I hold a PhD in Marketing and a Master’s in International Business Economics and Management. Currently a Lecturer at Munster Technological University, Ireland, I instruct on Marketing, Strategy, and International Business for both graduate and undergraduate programs. Prior to this current role, I served as the Business Division Chair and Marketing Coordinator at HCT in the UAE. I'm a Fellow HEA and hold a CDMP (Digital Marketing) qualification. As an experienced educator and corporate leader, I specialize in providing impactful tutoring and training for students and companies in the fields of Marketing, Leadership, Simulations, Innovation, and Strategic Management. Drawing from over almost two decades of industry and academic expertise, I design learning experiences that bridge theory with real-world application, empowering participants to develop critical thinking, strategic insight, and innovative solutions. My approach emphasizes practical engagement, collaborative learning, and strategic foresight, ensuring that learners and professionals are well-equipped to navigate complex business environments and drive sustainable growth.